Some argue that owning your own exhibition stand is a better investment in the long run but, that only works if you can see the future of your business in your crystal ball. Since that’s unfortunately not possible, the best option – especially in the current, dangerous economic climate – is to rent your stand.
Andy Besic at Catalyst Exhibits says it’s like buying a car, where you pay a lot up front and then find yourself paying out for expensive maintenance – not repairs – a few years down the road.
“Think of a time when you bought a car from an incredibly helpful salesperson that left you with an overall euphoric experience. Now fast forward a few thousand miles when you are standing in front of the service manager and he is giving you an unbelievable list of maintenance items. You know the type of thing: “you really should do with this oil change.”
Questions?