Archive for January, 2011

Is Your Event Green Enough?

Monday, January 31st, 2011

green planet

Getting eco-friendly is no longer restricted to people with loud shirts and flowers in their hair and the trend for getting greener has been steadily growing in the event sector.

From the materials used in constructing shows to the food containers used, having a more eco-friendly show is not only popular with attendees and good for the planet, but it can also save you money in the long run.

Here are some areas to look at if you are thinking about making your event – or your presence at an event – that bit more environmentally friendly.

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Video Tracks Show Attendees

Tuesday, January 25th, 2011

show trafficIs your show booth in the right place?

The postioning of your booth at a show can make a huge difference to the traffic you get. But how can you be sure that you are getting a better spot and not just being told that the spot is better?

Video tracking is now being used by some show organizers to assess the best spots at their shows. It might sound a little bit CIA, but using video tracking is allowing them to track people movements at the show, highlighting the busiest areas and routes through the halls.

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CES 2011 Breaks Records

Monday, January 17th, 2011

ces 2011

It’s been a glum time for the exhibit sector in recent years but, thankfully, there are signs that the industry is getting back on its feet.

Less two weeks ago, the world’s largest technology show – CES 2011 – rolled into Vegas and, after a few hectic days, rolled on out again with a clutch of new exhibitor and attendance records that point to a real upturn for the sector.

While CES 2010 was up slightly on the CES 2008 and CES 2009 events, the recent show really showed an improvement. Early figures suggest exhibitors were up 200 to 2,700 compared to CES 2010 – a rise of 8% – while approximately 140,000 industry professionals hit the event, up more than 10%.

Here at Best In Show we already covered how CES was attracting a lot more international exhibitors. See “International Tech Companies Invade Las Vegas”.

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Visa Problems Costing Trade Shows $2.4 Billion

Tuesday, January 11th, 2011

us passport

It’s hard enough getting people to come to your stand, or even your trade show, but it’s a whole other problem when they can’t even get into the country.

Post 9/11, many international visitors have complained about the harsh airport security and visa restrictions now in place but now, it seems, it’s costing the US trade show sector billions of dollars in lost revenue. Research by the Center for Exhibition Industry Research (CEIR) alongside Oxford Economics show that visa issues are costing $2.4 billion in lost sales.

The snappily titled survey, The Economic Impact of International Non-Participation in the Exhibition Industry Due to US Visa Issues, found that visa issues prevented…. Read the rest of this entry »


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International Tech Companies Invade Las Vegas

Wednesday, January 5th, 2011

ces 2011 samsungGadget freaks from across the nation will this week be hitting the road or tuning into any tech-related news that comes out of Las Vegas.

This week the city is home to the world’s largest consumer technology tradeshow event, the 2011 International CES show [January 6-11], and the good news is that 1,200 technology companies from outside the Unites States are expected to exhibit there. Why is that good? Well, it’s 25% up on last year’s international attendance and points to an improving exhibit sector and growing economic confidence.

According to the organisers, the show will attract more than 120,000 attendees from over 130 countries. Read the rest of this entry »


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