As the A-Team’s Colonel John ‘Hannibal’ Smith always famously said: ‘I love it when a plan comes together’.
The setting couldn’t have been more fitting either as the Catalyst Exhibits’ stand for Booz Allen Hamilton scooped ‘Best In Show’ at the Department of Defense Intelligence Information Systems’ (DoDIIS) Annual Worldwide conference.
The show, held in Phoenix, Arizona, provided the perfect showcase for the multi-billion dollar strategic and technologic consulting firm at the forefront of the national security, defense and civil sectors.
The conference is the stomping ground of elite defense solution providers, dedicated solely to the collection, analysis, and presentation of intelligence to policy makers and tactical users.
Catalyst’s creative and logistic energy, spearheaded by Jimmy Bastille (Account Executive), Mark Lynch (Design Director, VP) and Carrie Meccia (Account Manager) captured and absorbed Booz Allen’s Hamilton’s specific marketing objectives, aesthetic preferences and functional requirements – designing and managing a refined environment that allowed for seamless direction of attendees toward live, illuminated demos and open conferencing designed with sleek, European character.
Catalyst translated a bevy of financial and objectives into a commanding and competitive expression of Booz Allen Hamilton’s spirit, affording this powerhouse an abundance of new business opportunities and “Best in Show” for DoDIIS 2010.
Tags: defense, design, exhibition